News organisations are braced for multiple challenges in 2025 that will likely include further attacks from hostile politicians, continued economic headwinds, and battles to protect intellectual property in the face of rapacious AI-driven platforms. Changes to search, in particular, will become a major grievance for a news industry that has already lost social traffic and fears a further decline in visibility as AI interfaces start to generate ‘story like’ answers to news queries. The US election also highlighted the growing power of an alternative news ecosystem that includes partisan personalities and creators that often operate outside journalistic norms, and some say have now eclipsed the mainstream media in terms of both influence and trust.