In order to be eligible, the applicants (beneficiaries and affiliated entities) must:

• be legal entities (public or private bodies)
• be established in one of the eligible countries, i.e.: Creative Europe Participating Countries:
  • EU Member States (including overseas countries and territories (OCTs))
  • non-EU countries: listed EEA countries and countries associated to the Creative Europe Programme or countries which are in ongoing negotiations for an association agreement and where the agreement enters into force before grant signature (list of participating countries)
• the action is open to European VOD services. A VOD platform is an on-demand audiovisual media service provided for the viewing of programmes at the moment chosen by the user and at its individual request, on the basis of a catalogue of programmes selected by the media service provider , with a clear brand identity and on which the applicant(s) have the editorial responsibility. A VOD platform offered by broadcasters or internet service providers is eligible.

European dimension

• The applicant VOD platforms must present a minimum European Dimension in their catalogue. 
• The applicant must present a catalogue or an aggregated catalogue (in case of several VOD services involved in the consortium) constituted by: 
• at least a total of 300 available audiovisual works
• at least 30% of audiovisual works from countries participating in the MEDIA strand
• include audiovisual works from at least five countries participating in the MEDIA strand representing at least five different official languages of these participating countries. 
• The 30% of European audiovisual works within the catalogue must be majority produced by a producer or producers established in the countries participating in the MEDIA strand. 
• The European dimension criteria must be fulfilled at the start, and during the whole duration of the action.

Consortium composition:

Proposals must be submitted by a consortium of at least two VOD services as applicants (beneficiaries; not affiliated entities) coming from at least two countries participating in the MEDIA strand or by a VOD platform (single beneficiaries; affiliated entities are allowed, if needed) offering its services in at least two countries within MEDIA Strand countries.

Objective:

The objective is to support European Video on Demand (VOD) networks and operators, screening a significant proportion of non-national European works, with the aim to improve their competitiveness and attractiveness.

Expected results:

• Strengthen the cross-border collaboration among European Video On Demand (VOD) platforms through joint/collaborative activities to increase the online audience of European audiovisual content;
• Strengthen attractiveness of eligible European Video On Demand (VOD) platforms for cross-border audiences and online consumption at a larger scale;
• Improve the digital circulation and consumption of European content by boosting its visibility, discoverability and prominence;
• Develop new business models and achieve cross-border economies of scope and scale.

Description of the activities to be funded under the call for proposals:

Joint/collaborative actions across borders with the aim to improve the competitiveness and attractiveness of European VOD platforms offering a significant proportion of non-national European audiovisual works as well as to increase the accessibility, visibility, discoverability and prominence of European content for a wider global audience (European and international).

Applications should present adequate strategies to ensure more sustainable and more environmentally-respectful industry and to ensure gender balance, inclusion, diversity and representativeness.
 

Organisation: EUROPEAN EDUCATION AND CULTURE EXECUTIVE AGENCY (EACEA) - Creative Europe Programme (CREA)

Click here for more information, application and contacts.