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Media Blend Hackathon Programme

2 02+00:00 February, 2023 @ 8:00 - 17:00

Media Blend Hackathon Programme

financial
newsletter

OPENING
DATE

01-02-2023

DEADLINE
DATE

17-03-2023

SUBMISSION
LANGUAGE

English

MAXIMUM
VALUE

5.000,00 €*

PERCENTAGE
OF FINANCING

NA

NEED HELP WITH THIS CALL?

Who?

The Media Blend Hackathon brings together media experts and managers, journalists and technologists from newsrooms and startups around Europe to explore tech-powered solutions to improve and enhance journalism operations, production, monetization and storytelling.

If you consider yourself one of those people, you are welcome to apply alone or with an established team!

  • WHO: Individuals or teams working as media experts and managers, journalists and technologists from newsrooms and startups around Europe.
  • Applicants must be based in one of the following countries: Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Republic of Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Kosovo, Latvia, Lithuania, Luxembourg, Malta, Moldova, Montenegro, Netherlands, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, and Ukraine.

What?

The Media Blend Hackathon brings together media experts and managers, journalists, and technologists from newsrooms and startups around Europe to explore tech-powered solutions to improve and enhance journalism operations, production, monetization, and storytelling. It is a three-day offline event in Vienna gathering media professionals and innovators from around Europe.

The chosen format, a hackathon, ensures 72 hours of creative problem-solving through collaboration between experts and media professionals followed by a pitching session of workable solutions to a problem.

Media Blend Hackathon will take place in the same week as IPI World Congress and Media Innovation Festival 2023: New frontiers in the age of AI. Successful Hackathon participants will get the chance to present their pitches in parallel with the event.

Hackathon participants will be eligible to apply for IPI’s New Media Incubator, a new programme supporting the launch and growth of new media ventures.

Eligibility

Media Blend expects the teams to generate new ideas and develop innovative solutions into working models or prototypes for the pan-European media market within these workstreams:

  • Analytics and monetization: this year the key focus for many publishers will be looking to hang on to new subscribers gained during Russia’s invasion of Ukraine and COVID-19. Participants are encouraged to tackle this challenge and use technologies to improve subscriber retention.
  • Media research and data analytics: there is a negative trend of lost trust in the media, accelerated by Russia’s invasion of Ukraine and the pandemic. The main reason for that might be the spread of fake news and messages from the sources of information. Media Blend identifies countering fake news and verifying the information as their second challenge.
  • Content production and distribution: growing news avoidance among audiences seemingly keeps many newsrooms up at night. During this hackathon, the focus is on people under 25, who due to their news consumption behaviour are less interested in traditional news subjects and don’t have a strong affiliation with specific media brands. So, the last objective is to find a way to make Gen Z users engaged and instantly aware of the information that matters most to them.

Funding

It will provide:

  • Ideation support before the event;
  • Cosy location in Vienna to work with your teammates and mentors on your dream project;
  • Mentorship support for product development; business, action, promo-plan creation; and presentation of the project;
  • Kick-off grants of 5.000,00 € to support project ideas based on Hackathon competition results;
  • Networking opportunity with the most innovative media startups from all over Europe.

Documents
and Forms

NOTE: The Opening Date in the description is the date when this Call was uploaded to this site and not the real Call Opening Date-> information not found.

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Details

Date:
2 02+00:00 February, 2023
Time:
8:00 - 17:00
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